Why Albania is the New Mediterranean Favourite

Why Albania is the New Mediterranean Favourite

Mar 27, 2025Herman Pobrati

Albania is quickly becoming one of the most talked-about destinations in Europe. With its clear blue seas, wild mountain landscapes and relaxed coastal towns, it offers all the beauty of the Mediterranean without the crowds or the high prices.

The country saw one of the fastest-growing tourism rates in the world last year, with major travel publications calling it Europe’s hidden gem. The Wall Street Journal suggested smart travellers are now choosing Albania over Italy, while The Telegraph called it one of Europe's most affordable places to visit. It is no longer a secret.

But alongside the sunshine and scenery, there is something else visitors are falling for - the food.

Mediterranean Food with Albanian Character

Albanian cuisine takes its cues from its neighbours, Greece to the south and Italy across the sea, but has a distinctive rhythm. Meals are fresh, seasonal and generous, often prepared to let the ingredients shine.

A typical table might begin with sallatë shqiptare, a crisp tomato and cucumber salad topped with creamy white cheese and finished with a splash of local extra virgin olive oil (EVOO). You’ll often find peshk i pjekur, whole grilled fish served with nothing more than lemon and oil, alongside platters of roasted aubergine or courgette, sautéed wild greens, and handmade pastries like byrek me spinaq (a flaky filo pie with spinach and herbs) or byrek me kungull (filled with sweet pumpkin).

EVOO is present in almost every dish. It is stirred into soups, poured over grilled vegetables, drizzled on pasta, or served with warm bread before meals. Many Albanian families still grow or press their own oil, which plays a central role in both home cooking and hospitality. The oils vary in flavour depending on the olive variety and harvest time, ranging from grassy and delicate to bold, peppery, and full of character.

A Perfect Time to Discover Albanian EVOO

As more travellers discover Albania and enjoy its cuisine firsthand, it presents a great opportunity to introduce UK customers to Albanian EVOO. Many visitors may have tasted fresh local EVOO during their holiday and might want to recreate that same flavour at home. Our collection of quality EVOO is ideal for preparing and finishing Mediterranean-style dishes.

Bring a Taste of Albania to Your Table

EVOO is one of the easiest ways to bring the flavours of travel into your home kitchen. High-quality EVOO can make a significant difference, whether you are finishing a warm lentil stew, roasting a tray of Mediterranean vegetables, or dressing a healthy salad.

Albania may be new to the travel scene, but its olive oil traditions date back centuries. This is your opportunity to taste quality EVOO from Albania.

Discover More Notes